Tag ~online advertising

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International coalition joins the call to ban surveillance advertising

Collect and leverage zeroparty data to personalize marketing and drive growth

Europes top privacy regulator calls for ban on political microtargeting

This early GDPR adtech strike puts the spotlight on consent

Growth marketing experts survey: How would you spend a 25000 budget in Q1 2022

Instreamatic signs deals to allow people to talk to adverts on streaming services like an Alexa

Invasive scheme spotted that foxes tracker blockers

Dont miss this epic Twitter fight between the IABs CEO and actual publishers

Google lays outs narrow EU election advertiser policy ahead of 2019 vote

EUs data protection advisor latest to call for ban on tracking ads

Elizabeth Warren wants to break up Google Amazon and Facebook

Europe shows the way in online privacy

A new YouTube feature will make its connected TV ads more shoppable

Google pauses its ad sales in Russia Microsoft pauses sales

Google asks a judge to dismiss Texas antitrust lawsuit about its ad business

Tencents mixed bag for Q1: record profit despite weakest revenue growth yet

Googles adtech practices targeted in UK EU antitrust damages suits

Baidu leads 300M investment to bring its search smarts to elevator ads

How to use Amazon and advertising to build a D2C startup

France fines Google 268M for adtech abuses and gets interoperability commitments

PopSugar cofounder says pandemic will create a huge windfall for digital media

Mutiny which personalizes website copy and headlines using AI raises 50M

How to work with top influencers and avoid ad blockers

How to profit from valuable peer referrals hiding in Slack

APKPure app contained malicious adware say researchers

Apples Safari will soon tell you all the ad trackers watching you

Tackling touchpoints on your customers path to purchase

Adblock Plus maker has a new taskforce to fight publisher efforts to reinject ads

Google tightens UK policy on financial ads after watchdog pressure over scams

Pixalate tunes into 181M for fraud prevention in television mobile advertising

How to get people to open your emails

Podcast advertising has a business intelligence gap

UKs CMA launches investigation into digital advertising and its potential harm to consumers

Apple has a plan to make online ads more private

Valued at 50M Body404 wants to bring Chinese indie brands to the world

Brave launches version 10 of its privacyfocused browser

Twitter fesses up to more adtech leaks

The largest buys of techs Big Five: a look at MA deals

Getting more people to open your emails

DDG has a tracker blocking carveout linked to Microsoft contract

Can advertising scale in VR

How to see another companys growth tactics and try them yourself

How to run growth marketing during a recession

UK finally opens antitrust probe of Googles role in the adtech stack

Audio outofhome advertising is reinventing personalization

Will online privacy make a comeback in 2020

To curb lobbying power Elizabeth Warren wants to reinstate the Office of Technology Assessment

Twitter partners with DoubleVerify and IAS on brand safety initiative amid advertiser exits

The ad market is recovering

Instreamatic which inserts interactive voice ads into audio streams raises 61M Series A round