Tag ~online advertising

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Mayfair Equity Partners aquires UK adtech platform LoopMe for 120M

Branch pairs up with TUNE to create a supersized marketing and measurement platform

DDG has a tracker blocking carveout linked to Microsoft contract

Apple says Lockdown Mode in iOS 16 will help block government spyware attacks

If the ad industry is serious about transparency lets opensource our SDKs

How should B2B startups think about growth Not like B2C

Google fined 211M for search bias in India

Use creative automation software to amp up your brands lowerfunnel assets

Apples Safari will soon tell you all the ad trackers watching you

Stop guessing your KPIs Varos shows ecommerce SaaS companies how you compare to peers

Tech giants still not doing enough to fight fakes says European Commission

Audio outofhome advertising is reinventing personalization

Dating and fertility apps among those snitching to out of control ad tech report finds

Topsort an auctionbased advertising startup now valued at 110M after seed round

Google lays outs narrow EU election advertiser policy ahead of 2019 vote

Adblock Plus maker has a new taskforce to fight publisher efforts to reinject ads

Call for social media adtech to be probed by UK competition watchdog

Uh oh European carriers are trying to get into personalized ad targeting

What startup names are most effective

Instagrams TikTok rival Reels rolls out ads worldwide

How to run growth marketing during a recession

UK Facebook users now have a tool to report scam ads

Google will struggle if it reenters China says its former country head

Tencents mixed bag for Q1: record profit despite weakest revenue growth yet

Alphabet Apple Amazon and Facebook are in the crosshairs of the FTC and DOJ

Elizabeth Warren wants to break up Google Amazon and Facebook

5 companies doing growth marketing right

Behavioral ad industry gets hard reform deadline after IABs TCF found to breach Europes GDPR

Mental health websites in Europe found sharing user data for ads

Googles Privacy Sandbox targeted by fresh EU antitrust complaint

Accessing social groups through referrals

Tech and ad giants sign up to Europes first weak bite at fake news

Adtech giant Criteo faces 65M fine in France for GDPR consent breaches

UKs competition regulator asks for views on breaking up Google

Three growth marketing experts share their best tools and strategies for 2020

UKs AI strategy is ambitious but needs funding to match says Facultys Marc Warner

Use accelerated retargeting to increase conversions

Google pauses its ad sales in Russia Microsoft pauses sales

Is the advertising market in trouble

Shopalyst aims to make ecommerce advertising more effective

International coalition joins the call to ban surveillance advertising

Avoiding brand risk in podcast advertising

Instreamatic which inserts interactive voice ads into audio streams raises 61M Series A round

To curb lobbying power Elizabeth Warren wants to reinstate the Office of Technology Assessment

Performance marketing agency MuteSix bets on content and data to boost DTC ecommerce

In growth marketing signal determines success

3 disruptive trends that will shape marketing in 2022

Meta announces generative AI features for advertisers

Mavrck raises 120M to scale its influencer marketing platform

European parliament backs big limits on tracking ads