Tag ~online advertising

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eMarketer predicts digital ads will overtake traditional spending in 2019
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Create target customer personas to develop successful growth strategies
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TV advertising didnt die it just moved online
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The demise of browser cookies could create a Golden Age of digital marketing
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US podcast ad revenue to reach 2 billion in 2022 and top 4 billion by 2024 study says
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OzoneAI wants companies to pay you for your data upending the ad model
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APKPure app contained malicious adware say researchers
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Podcast advertising has a business intelligence gap
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Navigating ad fraud and consumer privacy abuse in programmatic advertising
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UK privacy watchdog warns adtech the end of tracking is nigh
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As ad dollars erode tech investments point the way forward for networks
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Googles Vint Cerf voices support for common criteria for political ad targeting
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Reddit acquires contextualization company Spiketrap to boost its ads business
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If the ad industry is serious about transparency lets opensource our SDKs
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Inside a European push to outlaw creepy ads
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8 million Android users tricked into downloading 85 adware apps from Google Play
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We need universal digital ad transparency now
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Brave launches version 10 of its privacyfocused browser
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Google and IAB ad category lists show massive leakage of highly intimate data GDPR complaint claims
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Unilever warns social media to clean up toxic content
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Adtechs compliance theatre is headed to Europes top court
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Banning digital political ads gives extremists a distinct advantage
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UK opts for slow reboot of Big Tech rules pushes ahead on privacy reforms
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Mutiny which personalizes website copy and headlines using AI raises 50M
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GDPR adtech complaints keep stacking up in Europe
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Twitter partners with DoubleVerify and IAS on brand safety initiative amid advertiser exits
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Whats the right way to sponsor a YouTube influencer
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Why am I seeing this ad AI ML human error in advertising
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Shopalyst aims to make ecommerce advertising more effective
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2 strategies for creating topoffunnel marketing content
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To curb lobbying power Elizabeth Warren wants to reinstate the Office of Technology Assessment
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AdTech startup Tomi raises Seed funding to make real estate ads perform as well as ecommerce
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Instreamatic signs deals to allow people to talk to adverts on streaming services like an Alexa
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Will the 2020s be online advertisings holistic decade
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Facebook rolls out checks for UK political ads
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Adtech told to keep calm and fix its lawfulness problem
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Behavioural advertising is out of control warns UK watchdog
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5 tips for brands that want to succeed in the new era of influencer marketing
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Dating and fertility apps among those snitching to out of control ad tech report finds
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Is the internet advertising economy about to implode
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Give users genuine control over ad targeting MEPs urged
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Irelands privacy watchdog sued for inaction over massive Google data breach
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Facebook agrees to do more to tackle scam ads after celebrity defamation lawsuit
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Theres an access code for Visible in its online ad
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WebKits new antitracking policy puts privacy on a par with security
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Adtech giant Criteo is being investigated by Frances data watchdog
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UK expands Online Safety Bill to cover scam ads and eyes wider reforms
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Mental health websites in Europe found sharing user data for ads
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Demand Curve: 7 ad types that increase clickthrough rates
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UK Council websites are letting citizens be profiled for ads study shows